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Blog Archive : dma

What's in a DMA?

What's in a DMA?

What's in a DMA? I get asked a lot about what cities a given DMA (designated marketing area) encompasses. Sometimes a DMA covers a large area and others it covers a small, highly populated area. There's no real rule that says a DMA will hit a 50-mile radius around a given center. The Solution: Google No, I'm not going to ...

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