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Blog Archive : retargeting

Behavioural Retargeting

Behavioural Retargeting

What is Retargeting? Behavioral retargeting, which is also known as behavioral remarketing or simply as retargeting, is a form of online advertising by which ads are targeted to consumers based on their previous Internet actions. In its most basic form, retargeting serves ads to people more frequently after they have left an advertiser's website. This is great because it allows ...

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