Getting Started, Mobile Advertising, Website Banner Ads
The code that you ad to your website which actually loads your ads, is called an Ad Zone. Typically, an Ad Zone represents a single banner size, such as a 300×250 graphic or creative type that you want to have load in a specific spot on your website. Usually,...
Ad Server Strategy, Website Banner Ads
How to run Multilingual Ad Campaigns Many advertiser’s web sites are only published in one language, but those that are available in multiple languages can benefit greatly from serving ads that match the language preferences of their visitors. How Language...
Getting Started, Website Banner Ads
Below is a step by step guide to creating a campaign in AdvertServe. There is a specific order to you creating your campaign, which generally runs from left to right on the top menu in the AdvertServe dashboard. Here’s how it works: 1 – Create a new...
Advertserve Updates, Website Banner Ads
What is a Crawler? Crawlers are banners that are displayed in a floating layer that adheres itself to bottom of the browser window. You might have also heard them called catfish banners before. Whatever you like to call them, the major draw is that as a visitor...
Advertserve Updates, Video Ads, Website Banner Ads
What is a Lightbox? Lightboxes have traditionally been employed to display photos or videos in a Mac-style "lightbox" that floats over top of a web page. The impact this technique has when applied to advertising is that it puts the banner front-and-center...
Advertserve Updates, Website Banner Ads
What is an Overlay? Overlays are large banners that are displayed in a floating layer that fills the entire browser window. You might have also heard them called full page overlays or interstitials before. Whatever you like to call them, the major draw is that the...
